RecoSense Blogs

Media 

5 ways to boost your user engagement by up to 25% using Artificial Intelligence (AI)

June 4, 2019June 5, 2019 recosense 0 Comments content discovery, content personalization, content recommendation, digital publishers, news networks, ott, user engagement, video discovery, video recommendation

Increased availability of internet access and reduced data cost has lead to a surge in digital content consumption over the

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Uncategorized 

Top 6 reasons draining user engagement on your digital media platform

May 28, 2019May 29, 2019 recosense 0 Comments content discovery, content personalization, media, user engagement

With the shift of mass viewership from binge watching to live streaming OTT content, digital media platforms have only been

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Uncategorized 

Hyper-personalized content is NOW. Is your content distribution strategy up to it?

April 2, 2019May 27, 2019 recosense 0 Comments Hyperpersonalization, Personalization, Recosense

  While the world we live in may be a hyper-connected global village, humans remain creatures of uniquely distinct tastes

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Uncategorized 

5 fail-proof retail holiday marketing strategies to win big this season

October 18, 2018May 21, 2019 recosense 0 Comments

The 2018 holiday season has begun and just like the previous years, this season presents massively lucrative opportunities to e-commerce

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Uncategorized 

Vanity vs Actionable Metrics for Online Media businesses

March 19, 2018May 21, 2019 recosense 0 Comments

We seek here to identify the vanity metrics and the actionable metrics for online media businesses. Vanity metrics: Social Media

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1 to 1 personalization
Retail 

What are the biggest constraints for 1-to-1 Personalization

March 8, 2018May 21, 2019 Chethan 0 Comments

62% of consumers are willing to pay more when they receive a personalized service. In this digital era, brands need

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metrics retailers need to worry about
Retail 

Vanity vs Actionable metrics for Online Retailers

February 28, 2018May 21, 2019 recosense 0 Comments

We seek here to identify the vanity metrics and the actionable metrics for online retailers. Vanity metrics: Social media followers/Likes,

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User retention info graphics
Retail 

Customer Retention Tactics for Online Retailers

February 15, 2018May 27, 2019 recosense 0 Comments

Online Retailers spend a good amount of money on marketing to acquire users/visitors. Return on this investment is only possible

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personalization vs customization
Marketing 

Difference between Personalization and Customization

January 30, 2018January 30, 2018 Chethan 0 Comments

Today’s online users are not ready to accept ordinary and generic content and look for something that stands out in

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Recommender system solutions
Marketing 

Solutions to the most common problems faced by Recommender systems

January 29, 2018May 22, 2019 recosense 0 Comments

  Recommender systems across all domains (Media, Ecommerce, Online Travel) suggesting all kinds of content (Videos, Text articles, SKU’s of

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